Jan 16
12 min read
The Rise of TikTok — And The Marketing Strategies Behind It
As the app that joins the collection with a billion monthly users, and as a relatively new app, where did the explosion of TikTok usage come from?
In this article, I’ll explain and give my opinions on the marketing strategies which TikTok implemented to become the popular app that it is today:
What is TikTok?
For the 6 people who haven’t seen the growth and phenomenon which has grown into the TikTok platform, it is a video sharing application based around shorter…
